Adapt. Innovate. Play.

Did You Know?

There is currently a market for electric guitars with interchangeable parts. While the market is not particularly large, some companies push the boundaries of innovation and allow players true customization. The only problem is that some of these models are not truly modular, as you can’t change multiple parts simultaneously.

First Steps

Initial Concepts

Final Product

The Problem

How do you design a guitar with interchangeable parts that are easily replaceable, encourage collaboration with others, and have price points that are better for regular, everyday guitar users?

Pickups